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Talkin’ ’bout an Evolution: Transitioning for change

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“Progress is impossible without change, and those who cannot change their minds cannot change anything.” —George Bernard Shaw

Just like death and taxes, change is inevitable. And, that’s not necessarily a bad thing, but getting comfortable with it presents a challenge.

Change is essential for your business and your brand. If you don’t evolve and move forward—if you are standing still while everything around you progresses—in effect, you’re falling behind. Getting left in the dust. And, that’s just the wrong direction to be headed if you want to keep your company sound.

How you prepare to transition through change—whether it’s a merger, a move or a rebranding—impacts how rapidly and successfully you can achieve it.

Here are some tips to start the evolution:

It’s human nature to fear the unknown. When your organization is about to undergo a transition, facilitate change by keeping information flowing and energy directed to move things forward. Start an evolution revolution.

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